Question 2 - How effective is the combination of your main product and ancillary tasts

Representation
From all pieces of my work, Josh features in all of them. I tried to use the same representation but making it a bit more different on the poster, because the poster is the main product which will make an audience want to watch the film. In the poster I tried to make Josh look like the villain by using a close up on his face with a red tinge on his eyes to suggest that he is the bad one. In comparison, my magazine is different to this, as the picture is quite natural because it hasn't been edited as much as the poster. I also use a High angle shot to make him look like the victim not the villain. Throughout the trailer there is a number of shots of Josh, first of all in the equilibrium where Josh is happy and laughing, this suggests that he is the victim not the villain but the last shot of the full trailer suggests otherwise. My magazine goes with the start of the film, whereas the poster goes with the end making the representation quite even.

Good Vs Bad
In my magazine and poster there is only one person, so it is hard to see if he is good or bad, but there is a slight edge which makes the character look better in the magazine than in the poster. Once you look closer, into the trailer though, an obvious good vs bad starts to appear with the character of Abbie, Josh's best friend who wont believe that Josh is dead.

Colour/Lighting
The colour is different for the character of Josh on all 3 products. On the poster, there is high key lighting which isn't a regular feature of a horror poster, but I really like the effect and with the shadows on Josh's face and the red eyes, the high key lighting doesn't take the edge off the horror side to the poster, which was my main worry. my magazine has quite natural lighting as I didn't edit it as much as the poster or the film. In the film, we put an effect over all of Josh's shots so that there was an obvious theme throughout the trailer.

Location
I used a brick background for all of the shots from my poster, magazine and shots with Josh in it on the film. I did this so that the audience would see a relationship between the three products and it would be an iconic part of the finished product.

Text
Throughout all three pieces of my work, I have tried to use similar texts, for example, I used the same font for the slugline on my poster and the slugline in my film. I used a similar font for the word 'Disconnected' in all three of my products.